Overview:
This is a Southeast Asia report which focuses on new smartphone launches, their volumes, and the 5G share which are all showing a changing trend in Q3 2023 compared to last year. It details YoY launch strategies used by smartphone OEMs in the quarter and the volumes that have been shipped. The increasing share of 5G smartphones has been detailed here as well. This report covers the key Southeast Asian countries of Indonesia, Thailand, the Philippines, Vietnam, and Malaysia. It is an original report that is a part of Counterpoint Research’s Southeast Asia Monthly Smartphone Tracker.
Table of contents: Base data
- New smartphone launches vs shipments
- New launches by price band
- New launch shipments by price band
- OEM split of new launches
- OEM split of new launch shipments
- Brand-wise details on new launches
- New 5G smartphone launches
- New 5G smartphone launch shipments
- Way forward.
Number of Pages: 6
Published Date: December 2023