Overview:
Apple is unique. It has been able to envision and create a tightly-knit ecosystem of products and services like no other brand has been able to. 2024 is likely to be a landmark year for Apple in terms of revenue. The company is projected to record a revenue of over $400 billion for the first time. Further, in 2025, Apple’s services segment is expected to capture one-fourth of its global revenues for the first time. Started as a hardware company, Apple now has a substantial services business.
In this report, we will analyze and forecast the revenues and shipments of Apple in 2024 and 2025 in terms of key segments – iPhone, iPad, Mac, Watch, TWS, Vision Pro and Services. Together these segments contribute to 95% of Apple’s total revenue.
Table of Contents
- Apple Revenue to Cross $400 Billion in 2024; Services to Capture 25% Revenue in 2025
- India to Become the Third Largest Market for iPhone in 2025
- Services to Capture One-fourth of Apple’s Revenue in 2025
- Bottoming Out of PC Industry, M3 Launch to Help Mac Achieve Growth
- Portfolio Refresh in 2024 to Drive iPad Growth
- SE Models to Drive Apple Watch Growth
- AirPods to Return to Growth Driven by Affordable Model
- Vision Pro: Apple’s Foray Into XR Materializes Finally
Number of pages: 10
Publishing Date: March 2024